Don’t do anything until you have read this FREE eBook

95% of Australians use Google to find goods and services.

Whether your dental practice shows up in Google’s search results depends heavily on your Google Reviews. Dentists that want to drive walk-in visits and acquire new patients know the importance of focusing on improving their Google Reviews.

In this free guide, we will show you how Google Reviews affect local search results, increase trust and loyalty with your customers, and ultimately boost your bottom line.

Get the free guide “Google Reviews 101”

Google Reviews 101 includes:

• Step-by-step to get more Google Reviews
• Why Google Reviews matter
• How to Outrank your competition

                                  
PODIUM
Level 22
120 Spencer Street
Melbourne, VIC 3000
+1(833) 276-3486

The way that consumers communicate is different. No longer will phone and email be a sufficient way to maintain contact and interact with your patients. Today’s consumer is much more comfortable communicating via text or other messaging apps. Dental offices that aren’t catering to these differing communication preferences could be left behind.

See how using messaging to augment your service will significantly boost your customer service, while vastly improving your retention. We’ll also give you tips and tricks for implementing a messaging strategy that works best for your business.

In this free guide, we will show you how online reviews can improve local SEO, increase trust and loyalty with your patients, and ultimately boost your bottom line.

Get the free guide “The Ultimate Business Text Messaging Playbook”

The Text Messaging Playbook includes:

How your business can improve with text messaging
Ways to get more repeat customers with simple text hints
An easy way to set up Business Text Messaging for your practice

PODIUM
Level 22
120 Spencer Street
Melbourne, VIC 3000
+1(833) 276-3486

95% of Australians use Google to find goods and services.

Whether your dental practice shows up in Google’s search results depends heavily on your Google Reviews. Dentists that want to drive walk-in visits and acquire new patients know the importance of focusing on improving their Google Reviews.

In this free guide, we will show you how Google Reviews affect local search results, increase trust and loyalty with your customers, and ultimately boost your bottom line.

Get the free guide “Google Reviews 101”

Google Reviews 101 includes:

• Step-by-step to get more Google Reviews
• Why Google Reviews matter
• How to Outrank your competition

                                  
PODIUM
Level 22
120 Spencer Street
Melbourne, VIC 3000
+1(833) 276-3486

Scientifically-based Indications for their Use in Everyday Dentistry

This webinar will discuss the scientific basis and clinical indications for the use of Ledermix Paste and Ledermix Cement.

Hosted by Prof. Paul V. Abbott AO, Endodontist Specialist, BDSc, MDS, FRACDS(Endo), FPFA, FADI, FICD, FACD, FIADT

Benefits of attending:

• Hear the latest research and clinical results
• Ask Prof. Paul Abbott questions
• Apply for CPD points
• The first 300 registrants who attend with a Prescriber Number will be sent a complimentary Ledermix sample pack (valued at $150)

Ledermix Paste and Ledermix Cement have been used clinically for over 57 years with numerous research papers and clinical studies to support their efficacy and usefulness. The major components of these materials are a corticosteroid and an antibiotic – hence, their indications for use should be based on these components. The major use for Ledermix Paste in root canal treatment is to reduce inflammation and thereby reduce or avoid pain and to manage inflammatory resorption. It can also be used to manage infected canals, particularly if used in conjunction with calcium hydroxide. Ledermix Cement is an extremely useful material for conservative pulp treatments such as pulp capping and pulpotomy. Its short-term anti-inflammatory action combined with the beneficial effects of the cement base components (i.e. calcium hydroxide and zinc oxide-eugenol) make it an ideal material for these procedures.

Prof. Paul V. Abbott AO

BDSc, MDS, FRACDS(Endo), FPFA, FADI, FICD, FACD, FIADT

He has presented over 820 lectures and courses in 42 countries. He has published over 180 articles in refereed journals and 23 textbook chapters. In 2015, he was appointed as Editor-in-Chief of the international journal Dental Traumatology. He has received numerous awards for excellence in teaching and for service to the dental profession, particularly in education and research. In 2015, he was appointed as an Officer of the Order of Australia.

LEDERMIX IS NOW BACK IN STOCK AND IS HERE TO STAY

Contact your Distributor and order today

“When a flower doesn’t bloom, you fix the environment in which it grows, not the flower.”

This quote by Alexander Den Heijer is one that can shift your perspective immediately. It clearly identifies where you should direct your focus when a team member is struggling to thrive in your dental practice.

In the context of your practice, the quote can be rewritten as: “When a team member doesn’t bloom, you fix the practice in which she isn’t growing, not the team member.”

The following are a few methods I suggest to improve the environment in which your team members are expected to bloom.

PROVIDE ADDITIONAL TRAINING

There are several ways to train team members.

• Provide a detailed instruction manual,
• Have trainee team members shadow an experienced team member and see for themselves how tasks are to be performed,
• Role-play,
• Implement off-site and online team training events (such as the online JPPS On-Demand Webinar Series).

GAIN TEAM MEMBER FEEDBACK

Identify any barriers to learning by having a discussion with team members. There may be a conflict with another member of the team, lack of confidence or simply lack of understanding what is expected of them.

MODIFY YOUR EXPECTATIONS

Impatience and frustration will result if you have unrealistic expectations of team members’ progress. We would love it if all we had to do was provide instruction once and then a new skill is learned. However, this is simply not the case. Depending upon the complexity of the skill, most people need the chance to practice the skill many times to become competent. Are you patient enough? How often are you expressing, or demonstrating, your frustrations?

ASSIGN A BUDDY TO TRAINEES

Pair your trainee with another team member who can act as their ‘buddy’. A buddy will help the trainee make adjustments to the way they manage each task so they consistently improve. A buddy acts as a coach, cheerleader and mentor.

I encourage all dental practice owners and managers to display in their office the quote by Alexander Den Heijer. It will serve as a useful reminder to create the ideal environment for your team to bloom, grow and flourish, as it surely will if team members are blooming, growing and flourishing.

Have a groovy weekend!

What makes the Aqualizer’s dental splints the best choice for malocclusion and TMJ pain relief?

The Aqualizer’s revolutionary water system makes it different from any other product on the market designed to treat malocclusion. While most dental splints simply disable the bite long term and guess at optimal occlusion, the Aqualizer  takes the guesswork out of treatment by allowing the body to naturally find TMJ pain relief and functional balance. The Aqualizer applies a physical law of nature called Pascal’s Law, meaning that when you bite down on the Aqualizer®, the fluid is evenly distributed across the entire bite. Aqualizer® dental splints offer no opinion, enabling the body to naturally balance itself and function on its own.

Our bodies seek functional balance – with Aqualizer dental splints, it is found instantly

The Aqualizer® is the most accurate and effective differential diagnostic tool available. The Aqualizer allows the body to find instant functional balance by unravelling the malocclusion it is locked in, making The Aqualizer an invaluable tool to anyone who is suffering from the effects of TMD. The Aqualizer obtains a perfect bite on the first try – dental splints made from this bite are immensely effective, predictable, and require remarkably few adjustments, saving valuable chair time. Dental professionals may use the Aqualizer‘s water system in conjunction with articulation paper or the Tekscan T-Scan® to diagnose bruxism-related facial pain, while other medical professionals use it to treat migraine headaches and chronic neck and shoulder pain.

Why the Aqualizer®?

The Aqualizer’s unique water system:

• Immediately optimizes biomechanics
• Supports the jaw in a comfortable position
• Removes the teeth from dominance, placing bite and body in harmony
• Straightens the bite to maximize other structures
• Aqualizer is the bridge
• Normalizes the bite and provides TMJ pain relief at will – without drugs
• Removes the imbalance trigger for patients who have existing malocclusion
• Enables systemic function and balance
• Allows the body to naturally balance itself
• Finds perfect occlusal balance, starting treatment immediately

1. The Discount will be automatically added at the check out if purchasing via link above

2. The Discount is not valid with any other discounts

3. The Discount is not valid on bulk pricing

If you have attended any of my webinars or online coaching programs, you will be aware that it is crucial to select the right mode of communication for the task at hand.

The recipient engagement rate for telephone calls, SMS’s, emails and direct mail are all different. And, the level of engagement you require differs for the type of task you are tackling, for example, confirmation calls, TLC, incomplete treatment follow-up, recalls etc.

Despite email having the lowest engagement – current figures are as low as a 13% open-rate – it is a very effective mode of communication when used well.

Email open rates increase substantially when the recipient is expecting a communication from you that will be useful to them.

A great deal of useful information can be included in an email considering the use of links to websites and attaching documents and brochures. However, it is a challenge to display your content in a way that engages readers. It all ends up appearing as plain text sectioned into a bunch of paragraphs.

NOT ANY MORE!

Have a look at this design…(excuse the quality of appearance once I converted email to image format)

Imagine the deeper level of engagement you would achieve with patients if you were to send them beautifully designed emails that effectively communicated your message, held attention all the way to the end and was consistent with your practice branding.

The platform that I have discovered that can do this and more is called BombBomb. And I think it’s THE BOMB!

One of the main features of BombBomb is that you can very easily embed videos within the email. You can see what I mean in the video to the right.

But I see BombBomb’s template emails as being the true value to dental practices.

Imagine having pre-designed templates for the communications I have listed below. All your receptionist needs to do is drop in the person’s email address and send it off. You can even track when your recipient opens the email and how often they return for another look.

• New Patient Welcome
• New Patient follow-up “How did you enjoy your visit with us?”
• New callers who don’t actually book in. Send them a “more about us” email and include a brochure on the service they queried after
• Existing patient survey to improve practice performance
• Reactivation of inactive patients
• Happy Birthday sung by your team and sent to patients celebrating their special day
• Video Newsletter rather than the less-engaging PDF

The possibilities go on and on.

If you are interested in receiving the above example email, simply reply to this email and I will forward it on immediately. I have the smart-phone app so can send it off anytime and from anywhere!

You can request a demo of this product by following the links after CLICKING HERE.

Let me know if you would like any guidance in setting up your BombBomb templates. I will arrange a 30-minute complimentary online session with you.

Alan Weiss is an American consultant, author and speaker. I subscribe to his blog and a recent post was written after he attended a dentist for a dental implant. Alan’s experience of his dental practice’s poor customer service and subsequent inadequate response by staff resulted in him continuing his dental care elsewhere.

Here is the article for you to read. I am sure you will note the sentence that I urge you to keep top of mind when designing the experience you think your patients want.

I need some minor oral surgery. My dentist sent me to a periodontist who performed a difficult extraction and who would then replace it with an implant after the site was “restored” (sounds like archeology (sic), right?). We’re ready for the implant, which is relatively expensive and not covered by my insurance (no big deal and less hassle for the doctor) but I find her office staff so infernally rude that I’ve had it. When I tried to give feedback to the receptionist about her behaviour (sic) both she and the office manager went ballistic.

I guess I touched a nerve!

So now I’m with another doctor, a great guy with a wonderful staff, who has a more sophisticated implant procedure and loves to talk about exotic cars and trains. He’s more expensive. I don’t care.

The schools still don’t teach doctors, lawyers, accountants, and other professionals how to run a business, how to treat clients and patients, how to hire and manage the right kind of people. I don’t demand special treatment but I do demand professional treatment.And so should you.

Did you notice the line “He’s more expensive and I don’t care.”?

It is a common assumption that treating dental patients for the lowest prices will result in their happiness and your busy-ness.

Not true!

A recent study by Price Waterhouse Coopers, one of the ‘Big 4’ global accounting practices, ‘Experience Is Everything’, speaks to the fact that consumer experiences play a significant role in maintaining customer longevity.

Of the consumers surveyed for the PwC study, 60% said they would stop doing business with a company if they experienced unfriendly service. Additionally, 46% said they would do business elsewhere if employees lacked sufficient knowledge to help them. One in three (32%) say they would walk away from a brand they “love” after just one bad experience.

The take away from the PwC study is a crucial piece of advice for dental practices: “Give customers a great experience and they’ll buy more, be more loyal and share their experience with friends.”

Dentistry meets facial aesthetics

This Conference “Empowering the Smile” will demonstrate and highlight the necessary knowledge and practical skills to ensure the highest clinical competency and proficiency with predictable, safe and high quality patient outcomes.

A hugely scientific program with live workshops on Advanced facial injection procedures (neurotoxins and dermal fillers using needles and Cannulas).

Topics will include soft tissue orthodontics, TMD diagnosis and treatment, Smile design, Advanced injection anatomy for safer application, Pharmacology of neurotoxins and dermal fillers, Physiology of skin (importance, ageing and maintenance) and many more.

A conference not to be missed!

Certificate of Attendance will be provided to claim CPD points.
Free membership to: Dental Facial Aesthetics Society of Australasia (DFASA)

Reputation is important to dental practice success. Your practice’s reputation is both what your patients say about you (if positive, then more new patients visit you) and also what keeps or repels your patients from future visits.

But what about your personal reputation? Despite many believing that you should not be concerned what others think of you, I think your personal reputation is something you should purposefully design. Why do I think this?

REASON #1

Just as a business’ reputation will either attract or repel, the same is true for you personally. We are social beings and we gain a sense of security and well-being when included in social groups, such as family, friendships and sporting groups.

REASON #2

Like attracts like. The manner in which you live will attract particular types of people into your life. Just as misery loves company, so too does gratitude, contentment and joy.

Life is happier when you are surrounded by happy people.

Life is more successful when you are surrounded by successful people.

Life is more peaceful when you are surrounded by peaceful people.

REASON #3

If you develop an admirable personal reputation, you will be offered higher-quality professional opportunities and invited to join better teams.

REASON #4

Pride in yourself and your personal behaviour contributes positively to your enjoyment of life, builds self-confidence and encourages you to grow and develop.

Your reputation is what others think of you. This collection of thoughts in others is almost always based upon the past experiences of you that you have delivered.

If, sadly, you have established a series of past experiences for others that you now find cringeworthy, it is not too late. You can re-boot and start making changes in the ways you behave and start building a better personal reputation for yourself.

Here are a few hints to start your journey.

Be true to your word.

Do what you say you will do. Become known for being reliable and dependable.

Go out of your way to help others.

Be charitable with your time and energy and offer advice, encouragement and support for those around you.

Become an eternal optimist.

Always look on the bright side of life. There are positive aspects to every situation, if you are willing to look for those positives.

Become a great listener.

Being understood is one of our basic desires, perhaps even a basic need. Develop your listening skills and achieve deeper levels of engagement with others.

Be everyone’s cheerleader.

Let others know that you are in their corner, wanting the very best for them.

Avoid judging people harshly.

Judgments you make about others are likely to be unfair and inaccurate. Afford those around you with an assumption that they are doing the best they can.

Don’t believe gossip.

It can be difficult to avoid people trying to gossip with you, but you can control how that gossip affects your perception of the ‘victim’. Of course, one step deeper is to actively stand up for the person being ‘attacked’ by the gossip.

Become an effective communicator.

Be mindful of how you speak and what your body language is saying. Seek to become someone who is easily understood and with whom it is enjoyable to communicate.

Leave people better off for having known you.

This is my personal favourite and something I have lived by for many years. Be a positive force in the lives of those around you.

Life can sometimes feel like a video game.

When you’re at the top of your game, the last thing you need is an unexpected obstacle coming from left field.

For over 18 years the ADA state branches New South Wales, South Australia, Victoria and Tasmania have partnered with Guild to make sure all the glitches are covered, leaving you to focus on the high score ahead.

Power up with Guild Insurance overseas volunteer and good Samaritan cover

Sometimes, you may feel restricted by your options when it comes to choosing an insurance policy that suits you. Which is why we make sure your policy covers all the moves you can make throughout your journey.

We offer increased territorial and jurisdiction limits for volunteer worldwide for up to 60 days (excl. Canada and US). Not only can you take a jump and volunteer overseas, but you can work with confidence knowing we’re right there with you as the ultimate player two.

On top of increased territorial and jurisdiction limits, your policy also includes good Samaritan counselling cover, to help in the aftermath of assisting in a traumatic event.

We make sure every single stop on your journey is thought out for your when it comes to the insurance policies we offer.

Ready player one?

There’s a reason that no other insurer comes more recommended to Australian dentist than Guild Insurance.

We invite you to join the adventure as player one, so you can benefit from the experience we’ve clocked for over 18 years. Level up with Guild Insurance today, and we’ll help you play on no matter what flies overhead.

Disclaimer. Insurance issued by Guild Insurance Limited ABN 55 004 538 863, AFS Licence No. 233791 and subject to terms, conditions and exclusions. Guild Insurance supports the ADA NSW through the payment of referral fees. The ADA NSW, ADASA, ADAVB and ADATAS are authorised representatives of Guild Insurance. Please refer to the policy wording and policy schedule for details. For more information call 1800 810 213.

Let’s face it, being a dentist isn’t easy…

You’re performing delicate procedures with perfect precision, inside a space smaller than a tennis ball… for an hourly rate that in many cases, is less than what your plumber earns for fixing a leaking kitchen tap!

You buy new equipment and invest in state of the art technology, because… “That’s what you’re supposed to do.”

Linda Miles delivering strategies that increase cash-flow and case acceptance,to another sold out audience

Then, you sit there staring at this stuff glistening in your office, like a brand new car in the showroom.

Only unlike that car that eventually gets sold… you’re left standing there thinking, “Darn, this stuff looks good. I sure wish I could make some money with it!”

The bottom line is, you’ve been trained how to be a great dentist — not how to run a super-profitable dental practice. In fact, most dentists just look at what the dentist across the street is doing, and figure, “Hey, if it’s working for him, it’ll work for me too.”

But I’ll let you in on a little secret….

The problem is… it’s not working for the other guy, either.

Look, there’s only one thing separating dentists like you, from those dentists who are consistently bringing home six figures a month, and more.

But this one thing is absolutely critical!

You see, the most successful dentists have simply managed to somehow “differentiate” themselves from their competition. They know, if you’re no different from anyone else, then you’re basically “forcing” your patients to decide whether they see you, or someone else, based solely on price.

And as you know, this has NO upside. (And by the way, “I fill cavities better” is NOT a difference any patient is ever going to appreciate.)

The good news is, Linda Miles says “Creating a differential for yourself, is much easier than you think.” Linda Miles is a THE most highly-respected international dental practice management consultant of ALL TIME, having spoken in four continents around the world as well as in EVERY state in America in a career spanning over forty years.

Linda Miles has written four books on dental practice management and her first company, Linda L Miles and Associates made it into the Inc Magazine Top 500 companies in the WORLD!!

Linda’s latest workshop, which she has been presenting to sold out audiences in Florida and in Texas, is now being held in Australia for one time only, in Melbourne (August 3) and Sydney (August 10).

At this live event, Linda will be revealing the same easy, practice-building strategies which she’s been teaching dentists to use that have allowed them to create the dental practices AND FUTURES they want, that are free of any money worries:

EARLY BIRD pricing ends on June 30. Book your tickets NOW.

She will also be revealing:

• The perfect lines of communication that successful dental teams are now using from telephone to reception and throughout each step of their patients’ clinical journeys. Linda will share how small subtle communication changes can make huge differences to your practice, to your patients, and to your bottom line!
• The tricks of the trade in scheduling, including the easiest ways to turn stressful days into higher productivity and ideal patient care days.
• Linda will share with you Dozens of GREAT marketing ideas that will get your entire team excited about their role in the marketing of your practice inside and out!!
• This course will instill into each and every one of your team how much they have a wonderful career ahead of them as a dental professional.
• Linda will share with you and your team the best ways for ALL of the team to TALK UP the doctor’s clinical prowess so much that your patients will be TELLING YOU to book their next appointments!! Linda’s unique presentation phrases will immediately have your case acceptance numbers increasing!!
• Linda will share with you the best TRIED AND TESTED ways of reducing that dreaded patient attrition that is KILLING most dental practices.

So if you’re sick and tired of drilling all day long, and not having anything close to what you deserve, to show for it… or if you’ve ever wondered, “What can successful dentists POSSIBLY know, that I don’t?”… then register for this unique seminar, right now!

Click here and register for one of these one-time only workshops in Melbourne and Sydney:

I will also be presenting on this day with Linda, along with phone skills guru Jayne Bandy.

Here is a small sample of comments from attendees at Linda’s workshops:

“Linda Miles is the most influential Practice Management Consultant of all time. She inspires everyone around her and continually focuses on the positive. She has personally impacted my life and career more than anyone. This book is a must-read for all business owners and entrepreneurs alike.”
Dr. Tanya A. Brown, DMD, FAGD

“Linda Miles is a shining example of success in business and life. With her reputation of common sense and hard work, Linda built a nationally recognized practice management consulting business and is known in the dental world as an expert in the field.”
Dianne Watterson, RDH, MBA Speaker, Author, Consultant

“Linda Miles understands how to have a life filled with success and framed with significance. Her life story is inspiring, enlightening, and challenging..”
Dr. Nido R. Qubein, President High Point University
Former, President of National Speaker’s Association.

“Linda’s keynote address was from the heart and meant so much to the 300 dental assistants who attended our conference. We love having Linda as a writer and speaker.”
Kevin Henry Managing Editor Dental Economics

“In my professional opinion, Linda Miles is by far the most influential Dental Practice Management Consultant of our lifetime. Linda is simply the “best”!Linda has an abundance of energy, that immediately gravitates to those that she touches. Her presentations are filled with thought, creativity and unselfish inspiration.”
Allen M. Schiff, Dental CPA President of the Academy of Dental CPAs

Also on the bill speaking will be #1 Amazon Bestselling Author Dr David Moffet.

** LINDA MILES will be on stage for 75% of the day!! **

Warm regards,

Dr. David Moffet. BDS FPFA CSP

P.S. Don’t forget, this is a RARE once in a lifetime opportunity to see the great Linda Miles, LIVE ON STAGE, in person, for probably the VERY LAST TIME EVER…..so don’t MISS OUT!!

Book your EARLY BIRD TICKETS NOW!!!

THIS event will SELL OUT!!

Don’t Miss Out- Book Now!

GFATN courses are designed to offer you, the dentist:

• Comprehensive hands on clinical training supported by in depth anatomy-based course structure
• High level clinical proficiency and competency
• Patient assessment made simple
• Treatment techniques that will help you achieve predictable results
• Integration into your practice with ease and proficiency
• Marketing for success
• Continuous support with NO membership fees

Neurotoxins and Dermal Fillers

“The best and most comprehensive course across all disciplines I have had the pleasure to participate in over the last 20 years! Fantastic communicator, extremely practical, in-depth explanation and information.”- Dr I.T. (NSW)

Further testimonials >>

Reduce your CPD obligation by 14 hours!! Find all details on the website >>

Purchase High Quality LM Dental Instruments at

25% OFF for a limited time only.

TrollDental in association with LM Dental Instruments are giving 25% OFF the full range of LM Dental Instruments when you exchange any instrument, any brand, any condition before the 12th June 2019.

LM Dental, founded in 1973, develops, produces and markets high-tech dental hand instruments and their tracking system together with ultrasonic devices and more.

With the innovative product design and high-tech production technology we are the fastest growing manufacturer of hand instruments in Europe, the market leader in all Nordic countries and over 80% of our products are exported globally.

To view the full range of LM Dental Instruments visit TrollDental at https://trolldental.com.au/product-category/lm-instruments/

The LM Dental EcoAct must end on the 12th June 2019.